in the first few lessons of the year 13 media course we have been deciding what song/ artist's music video we will be creating, we have also studied videos from similar artists in the same genre to draw up a list of conventions to try and include in our video. We also did a SWOT analysis of our artist where we analysed the strengths, weaknesses, oppurtunities and threats to our artist this will give us an idea how to market our star to our target audience.
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